The most popular game on the platform around this time was the role-playing game Adopt Me! Additionally, the average number of daily active players in 2020 had increased by 85% compared to 2019. By December 2016, the platform had about 30 million monthly active users, a number that had increased to 90 million by April 2019. By January 2014, the platform’s monthly player count had increased 10 to 12 million monthly players, although a majority of those players did not have registered accounts and instead played as “guests”. By August 2011, Roblox had about 6.8 million active users monthly, becoming the second-most popular kids entertainment site.
Community and culture
By May, they had already released a stripped-down version of the platform for iOS that only included its social features, but did not allow users to play games on it. Also announced in 2022 were age ratings for games, a system created by the company to increase the platform’s appeal to the young adult audience, which was the fastest growing demographic on Roblox, by allowing for more mature experiences. Other updates released around this time included adding support for character animations, Roblox Studio plugins, and Developer Stats, a feature that shows developers various statistics about their games, such as how many players were playing their game and for how long. On December 11 of that year, a full version of Roblox for iOS was released that allowed users to play games, although users were not able to use Roblox Studio. During this time in 2007, Roblox introduced the “Builders Club” membership subscription, which allowed for users to create more games under their account, sell virtual clothing, remove outside advertisements from the site and gain Robux daily.
2009: Creation and early history
Roblox was officially released on September 1, 2006, with Roblox Studio being made available that same year. In mid-2006, the first two employees that were not Cassel or Baszucki were hired to work on the platform’s other features. Around this time, Baszucki came up with the idea of a physics sandbox with creation tools and a social networking aspect.
- As with games, avatar items on Roblox are mainly user-generated, though most items on the platform were made by Roblox themselves for most of the platform’s history.
- In April 2021, Hasbro released Roblox-themed Nerf blasters and a Roblox-themed version of Monopoly.
- Roblox has spoken out against the existence of these groups, claiming they cause more harm than good, such as by luring in predators by impersonating children.
- If one of the users is over the age of 18 while the other user is between 13 and 17, then both parties must prove that they know each other in real life.
- Roblox Corporation annually hosts the Roblox Developers Conference, a three-day, invite-only event in San Francisco where top content creators on the site learn of upcoming changes to the platform.
A sizeable amount of scams are on Roblox, largely revolving around messages promoting websites and games that are designed to appear to give out free Robux. Developers on the platform are able to create purchasable content through one-time purchases. While Roblox is free-to-play, it features a virtual currency known as “Robux” that can be purchased with real-world money. The games featured on Roblox vary in genre, from role-playing games to ones centered around escaping prison, among others. The platform has also been used to host virtual concerts and events, as well as advergames. As of February 2025, the platform has reported an average of 85.3 million daily active users.
- Throughout 2021, Roblox averaged 45.5 million daily active users, a 40% increase from the end of 2020.
- Roblox is an online game platform and game creation system built around user-generated content and games, officially referred to as “experiences”.
- As part of these plans, several other features were announced that would allow creators more freedom in their works, hoping to make them more “immersive” and making collaboration between developers easier.
- While Roblox is free-to-play, it features in-game purchases done through its virtual currency known as “Robux”, and game developers on the platform are able to create items that cost Robux.
- While the age estimation features can result in inaccurate age group assignment, the user can provide their ID to correct their age manually.
- Several individual games on Roblox have accumulated revenues of over $10 million, while developers as a whole on the platform were collectively projected to have earned around $250 million over the course of 2020.
- At the same time, a port of Roblox to the PlayStation 4 were announced, and later released on October 10.
Around this time, Roblox optimized the way that its different releases were developed over the course of 3 years, reaching a point where only a minimal amount of engineers were needed to maintain the platforms it was available on and all versions functioned off of the same APIs. In August 2019, Roblox began allowing select users to upload their own accessories, a service that was later expanded to include various other types of accessories. As part of these plans, several other features were announced that would allow creators more freedom in their works, hoping to make them more “immersive” and making collaboration between developers easier. From 2013 to 2014, Roblox released several updates to their development tools, adding new features. A version of Roblox for Xbox One was announced in September 2015 and released on November 20. After completing development on the iOS version, Roblox began looking into releasing a version for Android devices, as well as video game consoles.
Licensed and affiliated events
In August 2025, Roblox sent a cease and desist to a YouTuber alleging that he had been involved with vigilantism, leading to widespread criticism towards the company. Roblox has spoken out against the existence of these groups, claiming they cause more harm than good, such as by luring in predators by impersonating children. Since January 2025, United States police have arrested at least six people alleged to have used Roblox to find and sexually exploit children, including “coercing minors into making pornography”. Trusted Reviews, in its overview of the platform, also praised Roblox Studio, stating that “for anyone seeking to develop their computer science skills, or create projects that will instantly receive feedback from a huge audience, the appeal is obvious”.
Play, Create, and Connect
This version initially only released with selection of 15 games chosen by Roblox staff, due to concerns regarding Entertainment Software Rating Board standards. One of the most successful creators on the platform at the time was Luke Weber, known on Roblox as “Stickmasterluke”, who had a following of over ten million plays across all of his games combined. By this point in the platform’s history, several games had been played million of times. Games that were made by the community early in the platform’s history included paintball games, haunted houses and model trains that players could ride. It was determined early on in development that the two would design Roblox to rely entirely on user-generated content, only providing the tools necessary for people to develop games, as well as the server hosting later in development. Games on Roblox greatly range in genre, and the content of these games effects its age rating.
Features that were introduced around this time included Developer Events, a service that would allow creators to create and manage in-game events, and allow users to easily discover these events. While only Roblox developers were able to create avatar items early on, the capabilities of user-generated content has expanded greatly over time. Games can be created by any user through the platform’s game engine, Roblox Studio, and then shared to and played by other players. In response to perceived moderation issues, there have been instances where players have formed “vigilante groups” to mass report predatory content and users on the platform.
In June of that year, Roblox was sued by the National Music Publishers’ Association (NMPA), alleging that the platform allowed users to upload copyrighted music without obtaining proper licensing, and made children believe that pirating music was acceptable. In 2021, Roblox made it to where games on the platform are referred to as “experiences” following the platform’s involvement in the Epic Games spinnaus login v. Apple lawsuit. Throughout 2021, Roblox averaged 45.5 million daily active users, a 40% increase from the end of 2020.
Alternatywa dla ROBLOX
The 2020 edition of the Bloxy Awards, held virtually on the platform, drew 600,000 viewers. The sound was originally produced for the video game Messiah (2000), and it was replaced in 2022 after Roblox and the sound’s producer entered a copyright dispute. Starting with certain countries in December 2025 and globally in January 2026, Roblox made age verification mandatory to communicate on the platform in any capacity. These tools were for automatic avatar customization and texture generation, the former being able to automatically convert three-dimensional body meshes into live-animated avatars and the latter creating textures of objects based on a text-to-image model. In March 2024, two generative artificial intelligence tools that were added to Roblox Studio in an effort to speed up content creation.
During the 2017 Roblox Developers Conference, officials said that creators on the game platform, of which there were about 1.7 million as of 2017, collectively earned at least $30 million in 2017. In September 2025, the government of the Mexican state of Nuevo León, through its civil police and cyber police unit, issued a public warning to parents stating that Roblox was not a safe platform for children for similar reasons. Later that year in August, Indonesia requested that Roblox strengthen its chat filters to remove harmful content and enhance child safety, warning that failure to comply could result in a ban. Russia banned the platform for promoting “extremist materials” and content related to the LGBTQ community.